ABOUT OUKKA

Our style codes carry no year.

OUKKA tote styling in a black-and-white city scene

Design What Deserves To Stay

OUKKA is a design brand that rethinks everyday objects. We make clothes, bags and things to carry, with a simple, enduring look and thoughtful details that make people want to keep using them.

Years of work in brands, design and product have made us care about how good design and creative work can continue. We build OUKKA together, learning through everyday use.

Real needs and the progress of a design guide what we make and when we release it. After launch, we keep testing, repairing and improving it.

PHASE 04 explores everyday carry: the OU4232 Canvas tote, OU4232-E1 X-Pac tote and OU4100 TOTE 00. PHASE 05 brings together caps and knitted headwear.

Official website and social: oukkalab.com · Instagram @oukka.official

PHASE 0

A place to begin

PHASE 0 is OUKKA’s space in Shanghai, where the brand, its objects and everyday life meet.

PHASE 0 — OUKKA Shanghai space exterior
PHASE 0 — OUKKA Shanghai space interior